About Hailuo AI
Hailuo AI is the consumer video app from MiniMax, and in 2026 it became a default pick for creators who want realistic human motion without a studio. Type a prompt or drop in a photo and it returns a short, cinematic clip with believable physics, facial expression and camera moves you can call out in plain language - pan left, push in, orbit - through its Director mode. Subject-reference keeps a character's identity across shots, Light Studio relights stills, and a Video Agent can plan, storyboard and render a clip from a one-line brief. A genuinely usable free tier gives daily login credits, while paid plans starting near $9.99 a month strip the watermark and unlock 1080p plus higher-tier models. For talking-avatar and character-driven shorts it is arguably the best value at its price point.
Who is it for?
MiniMax's video generator with director-mode camera control and lifelike motion. It fits into the AI Video Creation category alongside Runway, Pika, HeyGen, Synthesia — ideal if you are comparing options or looking to upgrade your workflow.
Pricing
Free / From $9.99/mo — always check the official site for the latest plan changes and seasonal discounts before subscribing.
Pros at a glance
- Widely used and actively maintained.
- Strong fit for the AI Video Creation use case.
- Free tier or trial available.
- Solid community and documentation.